Editorial Guidelines For Submitting to PR Leap

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The following editorial guidelines are here to help you understand what we accept and don't accept for inclusion in the PR Leap News Network. Before you submit to our service, we'd appreciate if you read this page first.

1. Minimum Content Requirements for All News Releases:

To be qualified for PR Leap, your news release:

a. Must be written objectively. The information you provide must be honest and accurate and must not distort the truth.

b. Must be written as a news announcement, and not as an advertisement. This means you cannot write copy that attempts to sell something to the reader. Remember, a news release is meant to inform the public (consumers, bloggers, and journalists) of a newsworthy event. You cannot say things like "Do you need...", or "If you want to...", or "Your company can...", or anything specifically directed to the reader.

You may use quotes to convey your purpose, mission, and message. Use quotes to help personalize the public relations message (example: "We are very excited to have Ms. Jane Smith join our company and look forward to her contributions to our education, research and economic development missions," said Mr. John Smith of Acme, Inc.)

If your submission reads like an advertisement, you will be required to rewrite it before it can be published on prleap.com.

c. Must not be an article, open letter, reader opinion piece, or blog post.

d. Must be newsworthy. Not everything that happens to your organization requires a press release. Maintaining credibility with your customers and the media is very important.

e. Must have proper English, spelling, grammar, punctuation, capitalization and sentence structure.

f. Must not contain information on: hacking/cracking content, auto-surf program or promotion, bomb creation, support for terrorism / radicalism / religious fanaticism, illicit drugs or drug paraphernalia, steroid use or advocacy, weapon / firearms / ammunition.

g. Must not contain or promote adult content or service, hate or violence-oriented, suggest racial intolerance, advocate against any individual, have insulting-obscene-degrading tone, or contain profanity.

h. Must NOT contain any information that is a violation of any law, be considered defamatory, libelous, or infringes on the legal rights of others.

i. Must NOT promote a lawsuit or settlement and/or calculated to be sensational and damaging.

j. DUPLICATES and Templates: Must NOT be a submission of the exact or substantially similar news release as one that you already submitted. Some members have submitted the same news release multiple times with only a few words changed in the headline or body -- we reject these and ban members who engage in this practice.

k. Must not promote a website that offers no unique content or information. This means we do not accept news releases that promote MLM schemes, "Home-based business" websites, or affiliate websites.

l. Must not contain any content, products, services or other information that, in PR Leap's reasonable determination, may be illegal to sell under any applicable law, statute, ordinance or regulation, that may infringe or violate anyone's rights, or that, PR Leap believes, in its sole discretion, is inflammatory, offensive, or otherwise inconsistent with the spirit of PR Leap.